2008 Medtronic Twin Cities Marathon Wrap Up: Part I

Oct
15

2008

A couple of weeks ago, PureFit accomplished something it had never done before: We exhibited at two marathons at the same time. I flew to Minneapolis for the Medtronic Twin Cities Marathon on Friday, October 3rd, while Jenna Brien in our Sales & Marketing Department flew to Portland for the 37th Annual (and MP3-friendly) Portland Marathon.

Unfortunately, we sold out of all of the bars went sent to Portland hours before the marathon’s Sports Authority Sports & Fitness Expo ended. To those of you who didn’t get to try our bars, I sincerely apologize. The show, despite my colossal mistake in sending the correct number of bars, was well managed by Jenna, who heads up sales for our Health Food Store Division, and specializes in promotions.

As for my trip to Saint Paul, what a beautiful city, and don’t get me started about the marathon: The Medtronic Twin Cities Marathon is one of the best produced races in the country. The show was a major success for us and we’re already making plans to return in 2009.

Check back tomorrow for Part II of this post when I’ll unveil who I think is the hardest working person in the sports nutrition industry, and share my thoughts on running legend Alberto Salazar.

ABOUT AUTHOR

Welcome to the PureFit Blog! I'm Robb Dorf, founder and CEO of PureFit, Inc., an Irvine, California-based company I started in the summer of 2000 dedicated to making the highest quality, all-natural, gluten-free, 40/30/30 nutrition bars on the planet.

Like many people I know, I'm health conscious and concerned about what I eat. The first-hand knowledge I've gained over the years (in the process of training for and competing in various athletic competitions) has proven to be invaluable in my pursuit of the ideal nutrition bar.

Personally, I grew up in Sylvania, Ohio, and started long-distance running at the ripe age of 12. To this day, you can find me running, biking, hiking, or doing something else related to human-powered outdoor recreation on nearly a daily basis.

Here, on the PureFit Blog, you can read all about what's going on at our little company and what we think about the state of the nutrition bar industry and the world we live in, as well as leave a comment or two of your own.

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