First off, thank you for reading my blog. Now that I actually took the time to review the reports available to me, the number of people who actually read my blog is a lot! Thank you, the number of...
OK, I’ll admit it, I’ve never been known much as a person who was ahead of the times. With the exception of launching a nutrition bar that was years ahead of the competition, I’d say I’m pretty slow to...
It seems to me that more and more nutrition bar companies are making the “gluten-free” claim. It also appears that since there is no FDA regulation on this claim, that some manufacturers are making this claim without any proof...
I have friends, and ex-friends, who know what today’s blog entry is suppose to mean. So, if I miss the point, I’ll state it up front. Life is short, and isn’t going to end when you think it is. ...
Actually, nothing more than his car was number 43 and I was a big Richard Petty fan growing up. For those of you who do not follow NASCAR, www.nascar.com, like myself, Richard won 200 races in his illustrious career...
PureFit is excited to launch their 4th, and by far, most creative, informative, and user friendly website ever. Additionally, if you “google” the word “nutrition bar,” PureFit is the #1 search result. I even tested this on yahoo.com and...
What covered 75.8 miles, climbed over 10,000 vertical feet up Mt. Baldy twice, and pushed, punished, and pummeled 900 amateur cyclists to a level of pain I’m sure we’d all like to forget? L’Étape du California. The ride promoters...
I wanted to take a moment to thank all of our retailers, distributors, and brokers that have helped us over the last 10 years. It’s been an unbelievable journey and we wouldn’t be here without you. If you are...
A few months ago (see: Calling all Celiac, Gluten and Vegan Bloggers!), we offered to send a sampling of PureFit Nutrition Bars to any blogger who has a loyal following and knows what they’re talking about when it comes...
There are almost 7 billion people occupying space on planet Earth (6,853,019,414 according to the U.S. Census Bureau), but only one of them — a Slovenian named Jure Robic — won the Race Across America (RAAM) five times. Sadly,...
Welcome to the PureFit Blog! I'm Robb Dorf, founder and CEO of PureFit, Inc., an Irvine, California-based company I started in the summer of 2000 dedicated to making the highest quality, all-natural, gluten-free, 40/30/30 nutrition bars on the planet. Learn more…
