Celiac Awareness Month Confusion
by Robb
Thanks to an astute customer, I recently learned Celiac Awareness Month is celebrated in October and May. Who knew! As I shared in this post, for the last 21 years, the Celiac Sprue Association has designated October as “Celiac...

Welcome to the PureFit Blog! I'm Robb Dorf, founder and CEO of PureFit, Inc., an Irvine, California-based company I started in the summer of 2000 dedicated to making the highest quality, all-natural, gluten-free, 40/30/30 nutrition bars on the planet.