Thanks to an astute customer, I recently learned Celiac Awareness Month is celebrated in October and May. Who knew!

As I shared in this post, for the last 21 years, the Celiac Sprue Association has designated October as “Celiac Disease Awareness Month.” What I didn’t know when I wrote and posted that blog entry is that a lot of other organizations, including the American Celiac Disease Alliance (ACDA)—a group comprised of college and university researchers, nonprofit foundations, pharmaceutical companies, food manufacturers, and celiac support groups—have, for the last half-dozen years or so, celebrated “National Celiac Disease Awareness Month” in May.

Digging a little deeper, I learned May is also National Digestive Disease Awareness Month, so it seems fitting many celiac-focused organizations are interested in acknowledging the fifth month of the year in the Gregorian Calendar as “National Celiac Disease Awareness Month.”

Personally, I think the estimated 1 in 130 Americans who suffer from wheat and gluten intolerance are lucky so many organizations care enough about Celiac Disease that they actually disagree over when its official “awareness” month should be observed.

For PureFit, the confusion simply means we have two designated and widely recognized opportunities to raise awareness about solutions to managing this awful disease (that is, until Congress gets off its lazy you-know-what and does something about H. CON. RES. 70: a Congressional resolution introduced by U.S. Congresswoman Nita Lowey of New York’s 18th Congressional District, calling for Congressional support and acknowledgement of the goals and ideals of National Celiac Awareness Month in May only).