I wanted to take a moment to thank all of our retailers, distributors, and brokers that have helped us over the last 10 years. It’s been an unbelievable journey and we wouldn’t be here without you. If you are...
A few months ago (see: Calling all Celiac, Gluten and Vegan Bloggers!), we offered to send a sampling of PureFit Nutrition Bars to any blogger who has a loyal following and knows what they’re talking about when it comes...
If you caught last week’s episode of The Real Housewives of Orange County, you probably noticed that a box of PureFit Nutrition Bars made its way onto the show. In a total surprise to those of us who work...
Have you tried our newest flavor, Granola Crunch? If not, do yourself a favor and order it today from the PureFit store, or ask your local PureFit retailer when they’re going to start carrying it. Available for about three...
PureFit is humbled by the fact that so many grocery stores, gyms, and specialty retailers choose to carry and recommend our bars (over 2,500 at last count). Recently, larger chains have started to take notice, including Costco. Costco is...
Like many people I know, Florida triathlete Stacy Lane was looking for a healthy nutrition bar when she called our office to inquire about PureFit Nutrition Bars. A few weeks later, Stacy sent me the following message: Hi Robb,...
For anyone wondering, unlike some other companies nutrition bars, PureFit Nutrition Bars—which come in four 100% all-natural and wheat- and gluten-free flavors (including Peanut Butter Crunch)—are NOT affected by the Food and Drug Administration’s (FDA’s) recent warning about peanut...
Until recently, if you tried to find a PureFit Nutrition Bar north of the border, you were pretty much out of luck. While a lot of Canadian orders were processed through our website and over the phone, you’d have...
For some people, the cost of doing business is being on the road more days than not. If air travel is your business partner, than you are all too aware of the less-than-savory options when it comes to in-flight...
Welcome to the PureFit Blog! I'm Robb Dorf, founder and CEO of PureFit, Inc., an Irvine, California-based company I started in the summer of 2000 dedicated to making the highest quality, all-natural, gluten-free, 40/30/30 nutrition bars on the planet. Learn more…
