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Archive: PureFit Tips

Jul
28

Burn Stored Body Fat

Grain products: rich sources of complex and si...
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An important discovery in the health & fitness industry over the past 17 years is this simple fact: Our bodies burn stored body fat faster while working out if (and this is a pretty big if)… if we eat a diet composed of a moderate amount of carbohydrates and protein, and a low to moderate amount of good dietary fats.

It is especially difficult to lose weight when eating a diet primarily consisting of carbohydrates, especially if you workout a lot, because when you eat like that, you force your body to burn carbohydrates (sugars). When you switch the equation around a bit and eat a diet composed of about 1⁄3 protein, you allow your body to burn stored body fat — which is the reason most of us workout. In other words, the ratio of the carbohydrates, proteins, and fats in your diet determines if you will predominately burn carbohydrates or stored body fat.

Let’s face it. We are always burning calories, and without getting too technical, it’s the hormonal reaction from the foods we eat that determines what we will burn for energy. The normal response in the body to eating carbohydrates, (e.g., breads, pastas, fruits, sweets, etc.) is a rise in blood-sugar levels. To counteract and prevent excessive blood-sugar levels, the body produces insulin. Insulin stores calories as fat and glycogen (i.e., stored carbohydrates in the liver and muscle) and any excess as body fat.

The opposite hormone to insulin is glucagon. Protein in the diet releases glucagon, which mobilizes stored glycogen in the liver and bloodstream, allowing the muscles to burn fat, their preferred energy source. That is why when you burn more stored body fat, not only do you lose body fat, you have more energy and endurance.

Just think how good you feel when you eat a well balanced meal, like a chicken breast salad without gobs of dressing, versus a high-carbohydrate meal like pasta and bread. Not only are you usually not hungry for many hours after a balanced meal, you probably don’t feel lethargic, irritable, or bloated. Simply put, by adding a little protein and subtracting a few carbohydrates from your diet, you will experience body fat loss, have better energy, and look and feel great.

To learn how to maximize your diet for fat-burning, download a free copy of the PureFit Fat Burning Guide.

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Feb
27

Hydration PureFit Tip No. 1

At PureFit, we believe in going well beyond producing a nutritious, great-tasting nutrition bar. We believe in a holistic approach to health involving regular exercise and good nutrition. I guess you could say we also like to walk our talk.

Making a great nutrition bar is, well, great, but we strive to go beyond the product. PureFit is a lifestyle. It is a lifestyle about which my staff and I are passionate, and we are always eager to share that passion with you. Towards that end, we aim to pass on our knowledge based on experience to you, our customer, through providing healthful living tips or PureFit Tips, as we like to call them.

Today’s PureFit Tip is about hydration. Most people know that staying hydrated is important for overall health, but it is especially important for sports performance and body fat loss.

  • The average person needs eight 8-ounce cups (64 ounces) of water a day without factoring in exercise or climate variables.
  • During exercise (or other strenuous activity), be sure to consume even more water.
  • We suggest people drink at least 16-ounces of water before exertion and that they consume an additional 32 ounces for every hour of exercise.

Don’t get us wrong, we believe PureFit bars are an important part of a healthy nutrition and fitness regiment, but be sure to not forget the simple basics of healthy living. Take full advantage of that which is free–clear, clean, cool water.

        

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ABOUT AUTHOR

Welcome to the PureFit Blog! I'm Robb Dorf, founder and CEO of PureFit, Inc., an Irvine, California-based company I started in the summer of 2000 dedicated to making the highest quality, all-natural, gluten-free, 40/30/30 nutrition bars on the planet.


Like many people I know, I'm health conscious and concerned about what I eat. The first-hand knowledge I've gained over the years (in the process of training for and competing in various athletic competitions) has proven to be invaluable in my pursuit of the ideal nutrition bar.


Personally, I grew up in Sylvania, Ohio, and started long-distance running at the ripe age of 12. To this day, you can find me running, biking, hiking, or doing something else related to human-powered outdoor recreation on nearly a daily basis.


Here, on the PureFit Blog, you can read all about what's going on at our little company and what we think about the state of the nutrition bar industry and the world we live in, as well as leave a comment or two of your own.

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