Recently, Triathlete magazine discovered PureFit Nutrition Bar’s enthusiasm for supporting worthy causes like Team Triabetes. As a result, PureFit received a nice mention on page 24 of the magazine’s July issue (click on the image–below right–for a much larger version):

If you’re unfamiliar with them, Team Triabetes is the triathlon training and support club for diabetic triathletes. In coordination with Triabetes, the group’s members aim to revolutionize the way people approach diabetes through inspiration to achieve their goals, education of the patient and medical communities about diabetes and exercise, and exploration of the physiological and social foundations of successful diabetes management.

Magazines like Triathlete probably do not receive as much credit as they should for keeping those of us who participate in and follow the sport of triathloning up-to-date and informed. Each month, Triathlete — the category leader for multisport athletes and enthusiasts nationwide — celebrates and captures the essence of the triathlon lifestyle through engaging articles and photographs. If you have never read Triathlete, the July issue, which features PureFit on page 24 and is on newsstands now, is a great place to start!

If you’ve landed on my blog because you were redirected here by BrianDorfman.com… welcome to PureFit; and, for everyone else, in case you missed it, my good friend Brian Dorfman recently scored some major props from 2007 Triathlete of the Year Samantha McGlone and Triathlete Magazine. Take a look at the following, from page 162 of the January 2009 issue:

Brian Dorfman stretching DVDs: If there is one thing we all need to do more of, it is stretching. Brian Dorfman (www.BrianDorfman.com) has designed these short and easy DVDs specifically for triathletes to target all those woefully neglected tight muscles. Twenty minutes a day to Gumby-like flexibility? Sign me up. ~ Samantha McGlone, 2007 Triathlete Magazine Triathlete of the Year

As I mentioned back in mid-July, Brian and I met in a spin workout class in 1993 and have been friends ever since. To learn more about Brian’s amazing DVDs, check out the Brian Dorfman section of our online store.