Make Your Bucket List Happen
Turning 40 is a big deal. I don’t remember turning 20, but turning 30 feels like it was just yesterday.
Anyone who has spent more than a minute with me knows that I’m young at heart. It’s difficult to know when I’m being serious because I love to laugh so much, and more importantly, make other people laugh too. My mission in life is simple: Enjoy Life.
Most guys turn 40 and then run out and get a sports car. I sold mine. Maybe it’s my way of simplifying my life. Who knows? But what I do know is, I’m not getting any younger. My good friend, Darren Field, and I rode our bikes from Solana Beach to Irvine. It was a 70-mile ride that took us a little more than four hours. Not a century (i.e., 100 miles), but proof “I still got it going on.”
I may not be able to peel off five-minute mile repeats, or run the 400 in under 65 seconds, but I’ve never let myself go. I still jog, take spin, do yoga, and remain very active.I encourage anyone reading my blog to never forget to keep moving, literally. It’s important to continually push both the body and the spirit. I wanted to run a marathon, so I did. I wanted to break 33 minutes for 10K, so I did that too. I wanted to start a company, and I did. I also wanted to turn 40, but look younger than anyone I graduated from high-school with. I believe I’ve done that too.
We all need goals, and then we need to sincerely pursue them. Seriously… start a bucket list (things you want to do before you hit the bottom of the bucket) and make it happen. It’s a cliche but life is short. We can’t go backwards in time.
I’d really be curious to hear from you on what you wanted to do. Maybe you thought you couldn’t but against the odds, you did. To me the harder something is to achieve, the greater the reward.
Make it happen!

Welcome to the PureFit Blog! I'm Robb Dorf, founder and CEO of PureFit, Inc., an Irvine, California-based company I started in the summer of 2000 dedicated to making the highest quality, all-natural, gluten-free, 40/30/30 nutrition bars on the planet. 


Happy Bday Robb whether it’s a day or a month late. While we’re at it, Happy Halloween, Thanksgiving, Hanukkah, Merry Christmas and New Year baby…you deserve IT. We all deserve IT right? Hey, next time you want to take your bike out for a little spin, come on down to La Jolla and I’ll ride back to Irvine with you mate. I could use the session for sure!
Keep making IT happen whatever IT is and congrats on all of your great success.